Selling a House in The Hague: A Tailored Strategy Per District
June 12, 2026 Makelaar Team
The Hague boasts one of the most diverse housing markets in the Netherlands. From Statenkwartier to Ypenburg, from diplomats to first-time buyers — discover how to reach the right buyer in each district.
# Selling a House in The Hague: A Tailored Strategy Per District
The Hague is international, diverse, and exceptionally fragmented. A sales strategy that works in Statenkwartier will miss the mark in Ypenburg. Local district knowledge is not a luxury here — it's essential.
## The Hague Market in Numbers
- **Average sales price (Q1 2026)**: €475,000
- **Average m² price**: €4,800/m²
- **Average time to sell**: 28 days
- **Average overbidding**: +3.2%
## Sales Strategy Per District
### Statenkwartier, Benoordenhout, Archipel
**Buyer Profile**: diplomats, expats, international corporations.
**Strategy**: English-language marketing, placement on Pararius International, discreet viewings.
### Bezuidenhout, Vogelwijk
**Buyer Profile**: young professionals, families moving up the ladder.
**Strategy**: focus on connectivity (Central Station, Beatrixkwartier), cycling accessibility, schools.
### Ypenburg, Leidschenveen
**Buyer Profile**: young families, first-time buyers planning a family.
**Strategy**: child-friendliness, parking, new school and sports facilities.
### Centrum-Noord, Zeeheldenkwartier
**Buyer Profile**: first-time buyers, young couples, investors.
**Strategy**: lifestyle, hospitality, public transport.
## What MUST ALWAYS be included in your The Hague sales campaign?
1. **Professional photography** with attention to light and height
2. **Floor plan** — The Hague buyers want to know exactly where everything is located
3. **Neighborhood description** in the Funda listing (not just property description)
4. **Realistic asking price** — overpricing in The Hague can quickly add an extra 2-3 weeks to the selling time
## Fixed Price Advantage
Selling an average house in The Hague for €475,000 costs €1,495 with us — compared to **€7,125** at 1.5% commission. A saving of **€5,630**, with no compromise on service or marketing.
[Request a valuation in The Hague](/waardebepaling) or [view our The Hague page](/makelaar/den-haag).